As the President of Synergy, I do a lot of talking. For those who know me, this is no surprise. I have 2 books cooking in my brain. So, one of our employees encouraged me to start posting on a Blog. So, what you can expect is a weekly posting on some of the trends and philosophies in donor management systems, and Denari in particular.
Maybe these will make it into a book one day...who knows.
I am particularly passionate about eCorrespondence and Online Communities. These represent the new communication channel which will one day become primary. At present, it is secondary. As the younger generation becomes the donors, it will be primary, and paper will be...obsolete???? Could that really happen? Well, if you ask your teenage son or daughter a few questions then the answer becomes obvious.
Do you know where your checkbook is?
When you need information, where is the first place you look?
How often do you check your email?
Do you reconcile your checking account?
Do you use online banking?
We all experience this "new communication channel" every month, when we book travel, book a hotel, inquire about insurance claims or seek customer service in nearly any "for-profit" industry. Yet, in the non-profit sector, we lag behind.
Denari has major commitments to Online Communities and eCorrespondence.
More later.
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